"Social Media Success for Direct Sellers and Network Marketing Professionals"

Tuesday November 17, 2009
10:00-11:00 am
Piedmont Community Business Center
14655 Piedmont Vista Drive
Haymarket, VA 20169

Contact us at (703)225.3305 for further information or Register TODAY to kick up your 4th quarter sales!




Eryn began her direct selling career almost 7 years ago in the winter of 2003. She knew when she left the traditional work force that it was only a matter of time before she and her husband David would be starting a family. Eryn needed something more flexible, and direct sales fit into her life. Unlike employees at traditional 9-5 jobs, direct sellers are able to work their businesses around their families. And unlike starting a brick & mortar business from the ground up, a direct selling business is a lot like a “personal franchise”, where the systems are in place for the new consultant. Eryn discovered quickly in her first party plan business that since she didn’t have to worry about payroll, hiring employees, finding office space, etc., she was able to concentrate on finding potential hostesses and team members.

Like most direct sellers, Eryn believes direct sellers should always begin with their warm market of friends and family to get established, but move quickly out of that circle. It’s important to start marketing your product to new people who will refer business your way. Eryn strongly feels the most important activities in any party plan/network marketing business are to book events, market the product, and invite new team members to join. Traditionally, this has mainly been done at the party itself, and it still should be. But….

About a year ago at a WBIS luncheon, Eryn discovered the incredible power and potential of Social Media while hiding out in her home office from her screaming kids. Social media is the platform that businesses, in particular, direct selling/network marketing businesses have been waiting for. Because direct sellers rely on word-of-mouth to get the word out about their businesses, this provides a new way to connect to your past hosts/guests, as well as to find new hosts and guests. SM is not just about finding the guy you went to the junior prom with or taking “which 80s character describes your life?” quizzes – Social Media is the way to stand out from a crowd and build a personal connection! By interacting with your clients in a personal way, they’ll continue to refer business your way, reorder your products, or join your team! Since Eryn implemented SM into her current party plan business, she has found it much easier to stay in front of her core audience which has helped her book more parties, get to better know her hosts/guests, and helped her develop more meaningful relationships with her colleagues and team members.

Eryn, her husband David, and their daughters Violet (5) and Alana (3) currently reside in Gainesville, Virginia - where it’s probably been less than 15 minutes since her last Tweet.




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